selenagomez
Selena Gomez
Verified
@selenagomez
Influencer
405.3M

Followers

0.69%
86.5K

Avg Comments

2.49%

Engagement Rate

selenagomez
median
10.1M

Avg Likes

13.31%
32M

Avg Reels Plays

Followers
0.69%
this month

Following
0.40%
this month

Likes

Engagements spread for last posts

Popular #

#letswondermind
#perfectstrokes
#rarereminder
#mymindandme
#doodleforgoogle
#usekindwords
#hispanicheritagemonth
#artistspotlightstories

Popular @

@rarebeauty
@sephora
@onlymurdershulu
@hungvanngo
@officialwondermind
@hairbyorlandopita
@appletvplus
@kateyoung

Influencer Brand Affinity

Grammy Award Grammy Award
MTV MTV
Puma Puma
Sephora Sephora
Univision Univision

Influencer Interests

Television & Film Television & Film
Activewear Activewear
Music Music
Clothes, Shoes, Handbags & Accessories Clothes, Shoes, Handbags & Accessories
Beauty & Cosmetics Beauty & Cosmetics
Audience data

Credibility

74.30%

Audience Reachability

87.86% of audience has less than 1,500 followings.

Audience Authenticity

67.83% of audience looks authentic.

Gender Split

Age and Gender Split

Location by Country

United States
17.50%
Brazil
7.84%
Indonesia
6.78%

Ethnicity

White / Caucasian
53.98%
Hispanic
17.82%
Asian
17.51%

Languages of Audience

English
45.71%
Spanish
15.80%
Portuguese
8.69%

Audience Brand Affinity

Walt Disney
Walt Disney
7.95%
Apple
Apple
6.52%
Starbucks
Starbucks
5.61%
Nike
Nike
4.24%
Trip
Trip
3.26%

Audience Interest Affinity

Friends, Family & Relationships
Friends, Family & Relationships
35.92%
Clothes, Shoes, Handbags & Accessories
Clothes, Shoes, Handbags & Accessories
30.25%
Camera & Photography
Camera & Photography
26.60%
Travel, Tourism & Aviation
Travel, Tourism & Aviation
24.77%
Restaurants, Food & Grocery
Restaurants, Food & Grocery
24.38%

Audience lookalikes

Ariana Grande
@arianagrande

Ariana Grande

Miley Cyrus
@mileycyrus

Miley Cyrus

Justin Bieber
@justinbieber

Justin Bieber

Posts
Post
Mar 21, 2023 21:19

I have no caption. Just a regular day at work. @onlymurdershulu

Likes
14,714,967
Comments
90,315
Post
Mar 19, 2023 14:52

Wishing I could hug all 400 million of you 🤍

Likes
17,653,094
Comments
185,202
Post
Mar 13, 2023 23:31

Violet chemistry

Likes
25,063,064
Comments
350,239
Post
Mar 08, 2023 20:34

Dear younger me, please don’t be afraid to ask for help.❤️
 
Today is International Women’s Day and I want each of us to be gentler to ourselves. Write your younger self a @RareBeauty #rarereminder and stick it on your mirror to remind yourself that you deserve the world. Love you.

Likes
17,647,664
Comments
126,896
Post
Mar 02, 2023 16:55

Texas girl at heart. Cali girl for fun and NY gal for the real. Grateful, thankful and blessed lady!

Likes
13,642,894
Comments
88,029
Post
Feb 28, 2023 19:13

So @ijessewilliams is killing it on season 3 guys.. @onlymurdershulu @hulu

Likes
9,065,628
Comments
49,630
Post Video
Feb 27, 2023 17:07

get ready with me to do…absolutely nothing 🤪 ​
Head over to @rarebeauty’s YouTube channel to see new my spring #rareroutine. I had a lot of fun with this one

Likes
8,767,506
Comments
102,404
Plays
92,571,092
Post
Feb 26, 2023 18:03

@connarfranklin is getting married! So happy ♥️

Likes
6,705,376
Comments
29,855
Post
Feb 23, 2023 02:32

I deleted this one time because I thought maybe it was too much but eh (taking a break from social)

Likes
21,114,685
Comments
268,273
Post
Feb 22, 2023 16:15

Nothing, absolutely nothing like a sisters love. Until they steal your clothes, make up and skin products but whatever she cute 🥰

Likes
6,421,129
Comments
15,905
Post
May 25, 2022 16:08

So happy to see so many people loving my @OurPlace collection. Don’t forget 10% from all profits will be donated to expanding mental health services with @RareBeauty’s Rare Impact Fund

Likes
3,303,645
Comments
18,012
Post
May 12, 2022 13:45

FINALLY can share my collection with @ourplace!

It’s a celebration of all ways we cook- as beginners or experts, perfectly or imperfectly, messily and joyously. Our Place is immigrant and women-owned, rooted in building a bigger table.

We’ll be donating 10% from all profits to expand mental health services with @rarebeauty’s Rare Impact Fund. Time to get cooking!

Likes
3,404,706
Comments
21,727
Post
Jul 08, 2021 00:03

@serendipity3nyc is finally reopening on July 9! Since I won’t be there in person- I decided to make my own Frozen Hot Chocolate at home. The mix and our amazing @serendipitybrands ice cream pints are available at the link in my bio

Likes
3,759,089
Comments
30,280
Post
Jan 23, 2021 16:00

New @puma Cali Star Metallic ✨ Coming Soon!

Likes
6,038,969
Comments
64,025
Post
Dec 01, 2020 14:00

@PUMA Suedes 🖤 🎄 #ForAllTime

Likes
4,852,199
Comments
37,819
Post Video
Aug 24, 2020 16:04

I grew up going to the iconic @serendipity3nyc restaurant so I couldn’t be more excited to join the ownership team. In honor of the release of ICE CREAM with @blackpinkofficial , I created Cookies and Cream Remix… made with pink vanilla ice cream as a nod to the girls!

Likes
2,984,139
Comments
26,252
Views
12,874,042
Post
Jul 13, 2020 01:52

In the yard, in my @PUMA unity shoes clearly 😊

Likes
7,216,108
Comments
53,008
Post
Nov 12, 2019 17:19

Puma fam. In my Cali Sport. @pumasportstyle ❤

Likes
4,991,348
Comments
22,574
Post
Aug 07, 2019 15:31

LQDCELL Shatter 👟👟 by @pumasportstyle ❤️

Likes
5,150,858
Comments
32,169
Post
Jun 26, 2019 18:53

Living in my Cali Bolds for summer. @pumasportstyle

Likes
6,329,173
Comments
61,164
Post
May 24, 2019 19:15

All @Coach combo -biker jacket and butterfly parker bag #CoachNY

Likes
3,965,138
Comments
39,511
Post
May 15, 2019 14:58

Been working hard on a new collection with my @PUMA fam. Launches today ✈️ #SGxPUMA

Likes
5,619,626
Comments
37,637
Post Video
Apr 04, 2019 15:12

Life’s a beach. Cali Exotic by @pumasportstyle.

Likes
4,739,190
Comments
39,429
Views
2,286,899
Post
Mar 30, 2019 18:52

Loving my new Dreamer @Coach bag. #CoachNY

Likes
4,510,234
Comments
44,836
Post
Mar 21, 2019 19:02

New season. New Parker. Same @Coach Fam. #CoachNY

Likes
6,354,639
Comments
81,743
Post
Feb 14, 2019 19:08

Back on set with @PUMA. Always in my Cali. @pumasportstyle

Likes
6,262,500
Comments
68,741
Post
Jan 15, 2019 17:01

Lots to look forward to in 2019. I can’t wait to share the projects I’ve been working on with you. The first one is here: Cali 👟 BY @pumasportstyle

Likes
7,746,081
Comments
84,807
Post Video
Aug 31, 2018 00:59

Just another day with @stuartvevers at the @Coach office. Guys- my collection is out now! Link in bio. #CoachxSelena #notperfectalwaysme

Likes
1,924,965
Comments
26,984
Views
6,215,391
Post
Aug 08, 2018 14:36

Hey fam- It’s almost here! First look at my new campaign. My exclusive @Coach clothing collection drops in a couple weeks. #CoachxSelena #CoachNY

Likes
6,395,049
Comments
64,045
Post
Aug 02, 2018 14:11

#California life @puma

Likes
8,148,789
Comments
71,046
Post
Jul 12, 2018 14:37

Striking a pose in the new @puma Defy Mid. #DoYou

Likes
7,507,348
Comments
77,358
Post
May 31, 2018 14:40

Introducing DEFY- my latest campaign with @PUMA. #DoYou

Likes
7,662,378
Comments
52,093
Post
Mar 30, 2018 19:22

Photo wall opportunity with the Parker bag #CoachNY @stuartvevers

Likes
5,429,040
Comments
56,192
Post
Mar 13, 2018 02:14

Fam, my second collection for @coach is going to include clothes! So grateful I got to work on this with @stuartvevers. Can’t wait to show you this fall. #CoachxSelena #CoachNY

Likes
3,052,268
Comments
51,033
Post Video
Feb 27, 2023 17:07

get ready with me to do…absolutely nothing 🤪 ​
Head over to @rarebeauty’s YouTube channel to see new my spring #rareroutine. I had a lot of fun with this one

Likes
8,767,507
Comments
102,404
Plays
92,571,092
Post Video
Aug 27, 2020 19:43

To celebrate the final episodes of Selena + Chef Season 1 on @hbomax and the release of ICE CREAM, I made a little extra recipe... @serendipity3nyc @serendipitybrands Sundae! 🍨

Likes
7,604,888
Comments
40,509
Plays
75,303,056
Views
47,632,737
Post Video
Aug 05, 2020 01:08

Fridge & Freezer Tour

Likes
8,128,673
Comments
48,264
Plays
71,959,131
Views
42,915,309
Post Video
Jan 17, 2023 21:11

I could cry 😭 season 3 is coming!

Likes
3,901,734
Comments
37,888
Plays
54,805,917
Post Video
Oct 10, 2022 12:45

Every breath, a breakthrough. In honor of #WorldMentalHealthDay I wanted to share the trailer for my documentary Selena Gomez: My Mind & Me. November 4 on @AppleTVPlus

Likes
4,082,283
Comments
73,440
Plays
54,323,431
Post Video
Nov 04, 2022 01:00

My new documentary Selena Gomez: #MyMindAndMe directed by @AlekKeshishian is out now on @AppleTVPlus. I hope that telling my story can help others tell their own.

Likes
2,778,343
Comments
22,012
Plays
51,153,122
Post Video
Sep 03, 2020 04:00

IT’S HERE!! @rarebeauty is now available only @sephora, @sephoracanada, @sephoramx #sephorainjcp and RareBeauty.com. I’m so excited for you to finally try it!

Likes
3,637,702
Comments
15,976
Plays
43,728,172
Views
19,882,477
Post Video
Aug 31, 2020 15:31

I’ve been working on @rarebeauty for two years now, it’s something I’m really proud of -can’t believe I finally get to share it with you. Coming THIS Thursday, September 3rd, at 12AM ET... only at @sephora , @sephoracanada , @sephoramx and RareBeauty.com. #sephorainjcp

Likes
3,915,636
Comments
17,811
Plays
42,868,457
Views
15,160,186
Post Video
Sep 20, 2022 16:19

My Mind & Me.
We don’t get along sometimes and it gets hard to breathe…
But I wouldn’t change my life.
Out November 4 @appletvplus @alekkeshishian

Likes
2,596,052
Comments
122,310
Plays
37,945,550
Post Video
Dec 03, 2020 15:00

I’m sharing my foundation routine over on @RareBeauty’s YouTube channel! Head over to youtube.com/rarebeauty to watch it.

Likes
3,656,489
Comments
33,433
Plays
37,762,558
Views
19,979,279